The **R.E.D. Friday Hoodie** animated ad was a key piece of our larger campaign strategy. After my Creative Director discovered that video and animated ads were outperforming static ones, we seized the opportunity to create something dynamic and engaging. This high-energy, multi-channel digital push spanned across platforms like Google and Facebook, capturing attention and driving action. The result? A once-overstocked inventory transformed into a sold-out success. This project proved the power of motion-driven storytelling in turning challenges into victories.