Visit Sunny Korea

Overview

One of the biggest challenges with this design was balancing visual impact with budget constraints—we were limited to just two ink colors to keep production costs low and maximize ROI. To overcome this, a fellow designer and I strategized using color theory and halftone techniques to create the illusion of a richer color palette. By carefully layering yellow and Caribbean blue inks, we achieved a natural green overlay where the colors intersected. Printing on a dark indigo T-shirt further enhanced the depth, making the blues richer while allowing the muted army greens to stand out. The result? A deceptively complex design that felt far more vibrant than its two-color limitation.

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Skills Required

Adobe Illustrator

Adobe Photoshop

Discovery & Strategy

The Visit Sunny Korea T-shirt was designed to blend nostalgia with history, paying tribute to one of America's most significant wars while creating a design that would resonate with both history buffs and patriotic audiences. Tasked with crafting a vintage postcard-style graphic reminiscent of the 1960s and ‘70s, I chose the Korean War as my focus—a deeply personal decision, as several of my family members served during that time. This design serves as both a clever play on travel souvenirs and a meaningful nod to the sacrifices made by those who served.

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